Official Visitor Website

Get your free ‘book now’ button on Visit East of England – and save on commission!

Visit East of England is now offering accommodation providers, attractions, and venues a free ‘book now’ button on their free listing on the VEE website.

The ‘book now’ button will link directly to the preferred booking page of any business and will mean NO ADDITIONAL COMMISSION being taken on any booking.

VEE executive director Pete Waters said, ‘As the official regional tourism website it’s our aim to bring more value to visitor economy businesses. We already offer free listings on the East of England website, and now by offering a free ‘book now’ button it means customers can book directly with the local business rather than through an Online Travel Agent or another intermediary which would charge commission.’

He added, ‘Our experience of working with booking channels suggests that customers feel more confident booking directly and that will only mean more value being kept by local tourism businesses.’

As an example of the ‘book now’, here’s Barnham Broom Hotel outside Norwich:

On the category page Hotels | Visit East of England

On the listing page Barnham Broom Hotel | Visit East of England

Through to Barnham Broom’s booking page Barnham Broom | Book Now! (

What do you do now?

If you’d like to take advantage of this opportunity, simply go here and include your business name and a link to your booking page and we’ll do the rest. Simple as that!

Get your free ‘book now’ button

The more businesses take up this offer, the more tourism value will be kept in the East of England.

This service is also available on Visit Suffolk and Visit Norfolk for businesses that have taken a Gold Listing. For details email