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Press & Media

Please scroll down to read the latest news for Visit East of England. If you have a press or media enquiry, please contact:

press@visiteastofengland.com

0333 320 4202

Visit East of England

Picture caption: (left to right) Pete Waters, executive director, Visit East of England; Jeanette Wheeler, New Anglia Local Enterprise Partnership; Holly Loxam, VEE; Keith Brown, VEE director; Lord Leicester, President, Visit East of England; Martin Dupee, VEE director; Dr Andy Wood OBE, chairman, Visit East of England; Ian Russell MBE, VEE director; Andrew Proctor, Leader, Norfolk County Council; Helen Wilson, chair, New Anglia Cultural Board.

Digital Skills Workshop with VisitEngland and Barclays Digital Eagles

On Wednesday 15th November, Visit East Anglia held a Digital Skills Workshop with VisitEngland and Barclays Digital Eagles. Some of the topics covered were: Search Engine Optimisation to increase your visibility, Using social media effectively to engage with potential, present and past customers, Targeted advertising to reach the right audience and Making the most of analytics to inform your marketing strategy. If you didn’t manage to make it on the day you can download the presentations below.

Presentation from Ross Calladine, Head of Business Support from Visit England

Presentation from Joe Cooksey, Digital Engagement Manager from Barclays

The Friendly Invasion on www.GoNomad.com

As a brassy “In the Mood” wafted from the bandstand, a group of airmen in khaki rush the dance floor, twirling their high-heeled dates below red, white and blue bunting.

The scene had all the clichés of a Hollywood wartime movie: the big band, the Forties playlist and the energetic couples. But at this “hangar dance” in East Anglia, a group of Brits played the part of the Yanks.

The discovery felt weirdly disconcerting. It was like arriving at Valley Forge and being surrounded by redcoats impersonating Colonials. But the reenactment wasn’t just cosplaying. It’s part of a heartfelt salute to the U.S. Eighth Air Force, which flew thousands of bombing missions from here into Nazi Germany during World War II.

Read the full article on www.GoNomad.com

Visit East Anglia launch Dutch visitor campaign with the GREAT UK Challenge Fund

Visit East Anglia has launched its first overseas promotion to attract more Dutch visitors to the region.

VEA is one of a number of successful applicants to benefit from the £2m GREAT UK Challenge Fund, part of the Government’s GREAT Britain campaign.

Activity in the Netherlands include promoting Norfolk and Suffolk at the 5-day Vakantiebeurs tourism exhibition in Utrecht last month, a series of short promotional films, itineraries for Dutch visitors on the VEA website, extensive digital advertising in Dutch media, and a showcase event at the British Embassy Residency in The Hague in English Tourism Week (March 5-13), supported by New Anglia Local Enterprise Partnership.